Chapter 10—Basics of Social Media Content
These links correspond to underlined text in Secrets of Social Media Marketing. Click on the link below to go to the source page.
These links correspond to underlined text in Secrets of Social Media Marketing. Click on the link below to go to the source page.
These links correspond to underlined text in Secrets of Social Media Marketing. Click on the link below to go to the source page.
blog to convey frequent commentary and advice on both topics
These links correspond to underlined text in Secrets of Social Media Marketing. Click on the link below to go to the source page.
Harnessing the Power of New Media Platforms
Association of National Advertisers
These links correspond to underlined text in Secrets of Social Media Marketing. Click on the link below to go to the source page.
Rocky Mountaineer Guest Lounge
Procter & Gamble used a contest
complained that it promoted irresponsible drinking
it had a half million daily users by January, 2008
Consumer demand is certainly there.
These links correspond to underlined text in Secrets of Social Media Marketing. Click on the link below to go to the source page.
quoted in USA Today, Nov., 2007
Word of Mouth Marketing Association
attempted to create an aggregate index
isted more than 250 of the best online marketing blog entries of the year
posted a controversial guest commentary
The New Influencers here
Sally Falkow
an article in iMediaConnection.
expects U.S. companies to spend about $40 million on widgets in 2008
awareness of widgets jumped from 5 percent to nearly 40 percent in one year
Comscore counted nearly 148 million unique views
which attributed $150 million in ticket sales
widget with rotating questions and answers about dating.
Scott Common Sense Community Calendar
released a template for what it called version 3 of the social media press release
These links correspond to underlined text in Secrets of Social Media Marketing. Click on the link below to go to the source page.
51 percent felt only “somewhat confident” or “not confident at all”
turned up some startling information
an early 2008 post on his blog.
suggests that each of the following types of blogs favor different metrics: